Combined application of employment education and big data internet technology based on the context of vocational education reform

In the context of vocational education reform, with the rapid development of big data and internet technology in recent years, coupled with the increase of employment pressure in China, universities have paid more attention to students’ employability competitiveness and paid attention to the reform and innovation of employment education and management work around the goal of higher vocational education personnel training. Based on the theory of the GRU employment education model and supported by big data internet technology, this paper uses a questionnaire survey and semi-structured interview to conduct exploratory factor analysis and validation factor analysis on the constructed employability evaluation index system by using empirical analysis method and finally constructs an employment education model for higher vocational students. At present, compared with the nearly 100 years of exploration history of employment education in colleges and universities in developed countries such as the United States, the employment education of college students in China has a relatively short history and is still in the exploration and development stage. The combination of vocational education reform and big data and internet technology will create a good environment for the future development and growth of students. Therefore, it is necessary to improve the relevance of employment education and management from the perspective of students and teachers in the Internet+ environment and provide some new ideas to solve the outstanding problems in the employment education of college students so as to ensure that students can enter and adapt to the workplace smoothly after graduation. © 2023 Shujie Zheng, published by Sciendo.