HELP! It's up to YOU to DONATE - A Structured Literature Review on Conversational Agents and Promoting Donation Behavior

被引：0

作者：

Pietrantoni, Nico ^{[1
]}

机构：

[1] TUD Dresden Univ Technol, Fac Business & Econ, Dresden, Germany

来源：

2023 FOURTH INTERNATIONAL CONFERENCE ON INFORMATION SYSTEMS AND SOFTWARE TECHNOLOGIES, ICI2ST 2023 | 2023年

关键词：

Conversational Agents; Literature Review; Donations; Influencing Behavior; BLOOD-DONATION; PROGRAM; CUES;

D O I：

10.1109/ICI2ST62251.2023.00013

中图分类号：

TP [自动化技术、计算机技术];

学科分类号：

0812 ;

摘要：

In a well -functioning society benefactor donations for social causes are vital. The act of donating, e.g., money to charity, can impact others' lives and provide essential services to the indigent. With the rise of conversational agents (CAs) and technology that increasingly impacts our daily lives, it has become important to understand how CAs can possibly promote donation behavior. However, we know little about how to do this, and existing research remains fractured. To improve our knowledge, a literature review was conducted to gain a comprehensive understanding of the current state of research. In total, 41 papers from various donation contexts (e.g., money, time, in-kind) were identified. This review identifies key trends and provides insights to guide future studies. Further, practical implications are derived to equip practitioners with a structured overview.

引用

页码：39 / 45

页数：7