The term polyamory refers to romantic relationships between multiple people, characterized by great diversity and individuality. Given the diversity and complexity of polyamorous relationships, it is to be expected that norms and power-knowledge complexes play a crucial role, potentially even shaping polyamory itself. To understand power and norms as significant structures for polyamory, examining individual norms or specific dimensions of experience appears insufficient. To comprehend what characterizes polyamorous relationships, it is necessary to investigate the connections between elements of polyamorous lifestyles, such as norms, power-knowledge complexes, and hierarchies within the relationships. Therefore, this article explores how power-knowledge complexes, norms, and hierarchies manifest in the discursive structures within polyamorous relationships and the extent of their reciprocal interconnections. Using problem-centered, discourse-analytically evaluated interviews with 16 individuals identifying as polyamorous, three analytical categories were formed: thorough communication, pattern consistency, and the discrimination paradox. These categories were developed through the identification, conceptualization, and synthesis of cross-interview themes, and subsequently interconnected to comprehend the complexity of diverse polyamorous relationships. These categories are linked by norms within polyamorous relationships that either promote or stigmatize behaviours. Following these norms grants individuals recognition and power. They consistently conform to patterns and become experts who sanction deviations, regulate behaviour, and promote ideals. Thorough communication is essential for this process. Experts (inclusive language) exclude those who do not communicate adequately according to norms. Through pattern consistency, they argue for societal inclusion, fulfilling a need for recognition.