Labour strategies in the German automotive industry: limits and potentials of conversion from a Gramscian perspective

The automotive industry's transition toward electric vehicles is a key challenge for organised labour in the sector. In this context, shifting production towards socially and ecologically useful products through democratic decision-making, democratic conversion, can be a proactive just transition strategy for workers and contribute to the ecological reorganisation of production. This paper investigates the limits and potentials for this endeavour in the context of the German automotive industry by conducting a multi-level analysis of (1) the sectoral union IG Metall's (IGM) strategies and its interrelation with (2) works council strategies at a major supplier utilising a Gramscian theoretical framework. I identify the main limitations and potentials for both realms, which interact with (3) the dominant understanding of the transition and (4) internal conditions for labour organising. I show that democratic conversion is a challenging proposal questioning key tenets of German industrial relations yet can provide innovative solutions addressing labour's contemporary challenges.