The Research on Blockchain Technology Promoting the Value of Agricultural Industry Chain

The trust mechanism, equality mechanism, consensus mechanism, incentive mechanism and intelligent contract mechanism are put forward by analyzing blockchain technology, which greatly impact the agricultural industrial chain. First, they reshape business model and change the transaction of agricultural products from B2B and B2C to C2B. Second, they reshape industrial logic and change the industrial logic of agricultural industrial chain into ecological logic. Finally, the relationship between the subjects in the industrial chain is changed from competition and master-slave relationship to cooperation and equality relationship. The value of the agricultural industrial chain can be promoted by creating the blockchain ecological network model combined of public chain, alliance chain and private chain in the agricultural industrial chain.