Determinants of artificial intelligence adoption: research themes and future directions

The adoption of artificial intelligence (AI) systems is on the rise owing to their many benefits. This study conducted a bibliometric analysis to identify (1) how the literature on AI adoption has evolved over the past few years, (2) key themes associated with AI adoption in the literature, and (3) the gaps in the literature. To achieve these objectives, we utilised the Biblioshiny of R-package bibliometric analysis tool to analyse the AI adoption literature. A total of 91 articles were reviewed and analysed in this study. Four major themes were identified: AI, machine learning, the unified theory of acceptance and use of technology (UTAUT) model and the technology acceptance model (TAM). Using a content analysis of the identified themes, the study gained additional insight into the studies on AI adoption. Previous studies have been limited to specific industries and systems, and adoption theories like the UTAUT and TAM have also been utilised to a limited extent. Directions for future studies were provided.