Service quality and user satisfaction: study of the bus transport system in Porto Alegre

The quality of public transport services not only affects users' satisfaction with the system, but can also affect their quality of life. Therefore, this study seeks to identify and establish priority quality characteristics of public transport by urban buses that influence user satisfaction in Porto Alegre. So, ordered logit models were estimated to assess user satisfaction in relation to the system's quality characteristics. The results show that accessibility to transport, service expenses and customer service are the characteristics that most influence users' satisfaction.