Development of multifunctional organic materials is an area of intense research interest in organic materials chemistry. This study reports the synthesis, crystal structure elucidation and investigation of multiple properties of E-3-pyridylvinyl benzoxazole (3-PVBO) and its methylated analogue, 3-MPVBO. With Z ' = 2, 3-PVBO belongs to a rare class of crystals for which Z ' > 1. Upon methylation, fascinating material properties were observed. [3-MPVBO]I exhibited strong emission spectra and readily available redox states. It exhibited stronger emission at 474 nm, with a larger Stokes shift of 8900 cm(-1), than the emission of 3-PVBO at 386 nm, with a Stokes shift of 5450 cm(-1). Upon exposure to UV light, crystals of 3-PVBO underwent a solid-state photodimerization reaction in a head-to-tail fashion (HT), leading to the formation of the HT-rctt isomer of the dimer, i.e., 1,3-bis(benzoxazole)-2,4-bis(3-pyridyl)cyclobutane (PBOCB). Herein, the crystal structure, solid-state photoreactivity, and multiple material properties, e.g., photophysical and electrochemical properties, are presented.