Literacy skills underpin reading comprehension and writing ability and serve as an important way for primary school students to grasp the theme of articles and expand their horizons. Therefore, exploring the application of digital products designed to improve primary school students' literacy skills can help improve learning efficiency and promote their language development. In this study, on-site observation, questionnaire surveys, and in-depth interviews are adopted to analyze and study students' experiences in Chinese classes and their satisfaction with literacy teaching by Chinese language teachers. Additionally, the gaps in improving primary school students' literacy skills are investigated, and the characteristics of cognitive development are identified. In-depth research has been conducted on user needs using empathy maps from service design methods. Based on the observation and analysis of the Chinese character culture in classical poetry suitable for primary school students, a digital platform for literacy skills centered on classical poetry is proposed. This platform aims to organically integrate characters, words, sentences, and contexts, effectively addressing the problems of weak literacy skills and limited understanding of Chinese characters among primary school students. Furthermore, an extension is made based on Chinese characters. The semantic diversity of Chinese characters in the context of ancient poetry can be expanded; more methods can be offered to students to learn characters; their understanding of Chinese characters can be strengthened. As a result, their vocabulary can be significantly improved, their literacy skills are greatly promoted, and their learning efficiency is enhanced. At the same time, this study also aims to promote the preservation of ancient Chinese poetry culture and explore new approaches for the application of digital products designed to improve literacy skills in primary schools.