Do You See What I See? A Qalitative Study Eliciting High-Level Visualization Comprehension

被引:10
作者
Quadri, Ghulam Jilani [1 ]
Wang, Arran Zeyu [1 ]
Wang, Zhehao [1 ]
Adorno, Jennifer [2 ]
Rosen, Paul [3 ]
Szafr, Danielle Albers [1 ]
机构
[1] Univ N Carolina, Chapel Hill, NC 27515 USA
[2] Univ S Florida, Tampa, FL USA
[3] Univ Utah, Salt Lake City, UT USA
来源
PROCEEDINGS OF THE 2024 CHI CONFERENCE ON HUMAN FACTORS IN COMPUTING SYTEMS (CHI 2024) | 2024年
基金
美国国家科学基金会;
关键词
Visualization; Qualitative evaluation; High-level comprehension; Communicative goals; Insight; BOTTOM-UP; TOP-DOWN; BAR; PERCEPTION; IMPACT;
D O I
10.1145/3613904.3642813
中图分类号
TP18 [人工智能理论];
学科分类号
081104 ; 0812 ; 0835 ; 1405 ;
摘要
Designers often create visualizations to achieve specific high-level analytical or communication goals. These goals require people to naturally extract complex, contextualized, and interconnected patterns in data. While limited prior work has studied general high-level interpretation, prevailing perceptual studies of visualization effectiveness primarily focus on isolated, predefined, low-level tasks, such as estimating statistical quantities. This study more holistically explores visualization interpretation to examine the alignment between designers' communicative goals and what their audience sees in a visualization, which we refer to as their comprehension. We found that statistics people effectively estimate from visualizations in classical graphical perception studies may differ from the patterns people intuitively comprehend in a visualization. We conducted a qualitative study on three types of visualizations-line graphs, bar graphs, and scatterplots-to investigate the high-level patterns people naturally draw from a visualization. Participants described a series of graphs using natural language and think-aloud protocols. We found that comprehension varies with a range of factors, including graph complexity and data distribution. Specifically, 1) a visualization's stated objective often does not align with people's comprehension, 2) results from traditional experiments may not predict the knowledge people build with a graph, and 3) chart type alone is insufficient to predict the information people extract from a graph. Our study confirms the importance of defining visualization effectiveness from multiple perspectives to assess and inform visualization practices.
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页数:26
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