Pre-training Graph Transformer with Multimodal Side Information for Recommendation

被引:40
|
作者
Liu, Yong [1 ,2 ]
Yang, Susen [4 ]
Lei, Chenyi [4 ,5 ]
Wang, Guoxin [4 ,6 ]
Tang, Haihong [4 ]
Zhang, Juyong [5 ]
Sun, Aixin [3 ]
Miao, Chunyan [1 ,2 ,3 ]
机构
[1] Nanyang Technol Univ, Alibaba NTU Singapore Joint Res Inst, Singapore, Singapore
[2] Nanyang Technol Univ, LILY Res Ctr, Singapore, Singapore
[3] Nanyang Technol Univ, Sch Comp Sci & Engn, Singapore, Singapore
[4] Alibaba Grp, Beijing, Peoples R China
[5] Univ Sci & Technol China, Beijing, Peoples R China
[6] Zhejiang Univ, Hangzhou, Zhejiang, Peoples R China
来源
PROCEEDINGS OF THE 29TH ACM INTERNATIONAL CONFERENCE ON MULTIMEDIA, MM 2021 | 2021年
基金
新加坡国家研究基金会;
关键词
Recommendation Systems; Pre-training Model; Graph Transformer;
D O I
10.1145/3474085.3475709
中图分类号
TP18 [人工智能理论];
学科分类号
081104 ; 0812 ; 0835 ; 1405 ;
摘要
Side information of items, e.g., images and text description, has shown to be effective in contributing to accurate recommendations. Inspired by the recent success of pre-training models on natural language and images, we propose a pre-training strategy to learn item representations by considering both item side information and their relationships. We relate items by common user activities, e.g., co-purchase, and construct a homogeneous item graph. This graph provides a unified view of item relations and their associated side information in multimodality. We develop a novel sampling algorithm named MCNSampling to select contextual neighbors for each item. The proposed Pre-trained Multimodal Graph Transformer (PMGT) learns item representations with two objectives: 1) graph structure reconstruction, and 2) masked node feature reconstruction. Experimental results on real datasets demonstrate that the proposed PMGT model effectively exploits the multimodality side information to achieve better accuracies in downstream tasks including item recommendation and click-through ratio prediction. In addition, we also report a case study of testing PMGT in an online setting with 600 thousand users.
引用
收藏
页码:2853 / 2861
页数:9
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