SOCIALLY DISTANT REFERENCE GROUPS AND CONSUMER ASPIRATIONS

被引：34

作者：

COCANOUG.AB

BRUCE, GD

机构：

[1] UNIV SO CALIF,DEPT MKT ADM,LOS ANGELES,CA

[2] UNIV TEXAS,DEPT MKT ADM,AUSTIN,TX

来源：

关键词：

D O I：

10.2307/3149581

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：379 / 381

页数：3

共 11 条

[1]

Bourne F. S., 1965, DIMENSIONS CONSUMER

[2]

HILDEN AH, UNPUBLISHED PAPER

[3]

HOLLANDER ER, 1967, CURRENT PERSPECTIVES

[4]

Kassarjian H.H., 1968, PERSPECTIVES CONSUME

[5]

Kelley H. H., 1965, BASIC STUDIES SOCIAL

[6]

SHAW ME, 1967, SCALES MEASUREMENT A

[7]

SOMMERS MS, 1968, SOUTHWEST SOC SCI Q, V49, P631

[8]

SOMMERS MS, 1964, U HOUSTON BUSINESS R, V11, P28

[9] EFFECTS OF GROUP INFLUENCES ON CONSUMER BRAND PREFERENCES [J].

STAFFORD, JE .

[10]

VENKATESAN M, 1968, PERSPECTIVES CONSUME