Customer's Perceptions on e-Banking: A Case Study of HBL Jamshoro

被引：0

作者：

Abro, Qazi Muhammad Moinuddin ^{[1
]}

Bhutto, Arabella ^{[1
]}

Memon, Nafees Ahmed ^{[2
]}

机构：

[1] Mehran Univ Engn & Technol, Mehran Univ, Inst Sci Technol & Dev, Jamshoro, Pakistan

[2] Mehran Univ Engn & Technol, Dept Civil Engn, Jamshoro, Pakistan

来源：

MEHRAN UNIVERSITY RESEARCH JOURNAL OF ENGINEERING AND TECHNOLOGY | 2011年 / 30卷 / 04期

关键词：

e-Banking; Customer Perception; Internet Services; HBL;

D O I：

暂无

中图分类号：

T [工业技术];

学科分类号：

08 ;

摘要：

Pakistan service sector is on a major technological up gradation drive and is adopting the international standards. The banking sector is the largest service providing sector in Pakistan. HBL (Habib Bank Limited) is Pakistan's second largest bank with total assets of about Rs. 11.5 billion and a network of branches and over 300 ATMs (Automated Teller Machines). This research is conducted of 100 account holders of HBL in the Jamshoro district of Sindh Pakistan to find out the extent to which they are using the various services offered by the bank. Statistical tests are employed for the data analysis by using SPSS (Statistical Package for the Social Sciences). The logistic linear regressions models are used to anticipate the predicted variables. The model estimates that the conversion of Internet users to on line banking is about 30%.

引用

页码：681 / 688

页数：8

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