MARKETING LITERATURE-REVIEW

被引：0
|
作者：
LEONARD, M
机构：
来源：
JOURNAL OF MARKETING | 1991年 / 55卷 / 04期
关键词：
D O I：
10.1177/002224299105500408
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：102 / 115
页数：14
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