Branding in a Competitive Market Place

被引：0

作者：

Kalla, Supriya M. ^{[1
]}

机构：

[1] Int Management Inst, Mkt, Kolkata, India

来源：

GLOBAL BUSINESS REVIEW | 2014年 / 15卷 / 01期

关键词：

D O I：

10.1177/0972150913515607

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：186 / 187

页数：2

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