DETERMINANT BUYING ATTITUDES - MEANING AND MEASUREMENT

被引：199

作者：

MYERS, JH

ALPERT, MI

机构：

[1] UNIV SO CALIF,LOS ANGELES,CA

[2] UNIV TEXAS,GRAD SCH BUSINESS,AUSTIN,TX

来源：

关键词：

D O I：

10.2307/1249332

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：13 / 20

页数：8

共 13 条

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[5]

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[8]

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[9]

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