Strategic alignment scheme: A theoretical perspective from business consulting and applied management

The present work develops a methodological proposal that considers the key factors to take into account for the efficient development of a strategic consultancy process that supports the top business management. For this purpose, an alignment scheme that is based on a systemic business approach and based on cause and effect criteria among the areas that make up an organization has been proposed. This work has been developed using an exploratory research methodology, based on the review of specialized literature, in order to determine the influence of the evolution of these concepts for current management. The results conclude that the phenomenon of study does not allow a systematic and integral description of the same, since to determine with precision a hypothesis or theory about strategic alignment, the critical success factors in diverse business organizations should be studied in greater depth. Also, their heterogeneous characteristics, in relation to its economic activity, level of complexity, formalization and centralization should be considered. For this reason, it becomes pertinent to deepen the study of the consultancy and applied business management, in order to be able to count on new theoretical contributions in strategic direction and innovation.