The article is devoted to the study of the development of agro-holding structures in Ukraine. There are three periods in the development and functioning of these subjects of the agrarian market. A detailed analysis and assessment of the technological advantages of business giants, and the social threats they present for rural areas, have beet: conducted. The author concludes that the role of agro-holdings in terms of restructuring of the Ukrainian village can be estimated in two ways. On the one hand, they are well caring for their business, and on the other hand they also contribute to increasing unemployment in the villages, because only a small part of the rural population is provided with jobs.