PREPURCHASE INFORMATION SEEKING FOR NEW CARS AND MAJOR HOUSEHOLD APPLIANCES

被引：188

作者：

NEWMAN, JW

STAELIN, R

机构：

[1] CARNEGIE MELLON UNIV, PITTSBURGH, PA 15213 USA

[2] UNIV MICHIGAN, MKT FAC, ANN ARBOR, MI 48104 USA

来源：

关键词：

D O I：

10.2307/3149534

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：249 / 257

页数：9

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