IS THE MARKETING CONCEPT SHORT-TERM ORIENTED

被引：0

|

作者：

AABY, NE

SLATER, SF

BELONAX, J

机构：

来源：

DEVELOPMENTS IN MARKETING SCIENCE, VOL 12 | 1989年

关键词：

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

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页码：324 / 328

页数：5

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