Qualitative Methods in Business Research

被引：0

作者：

Gibson, Jane Whitney ^{[1
]}

机构：

[1] Nova Southeastern Univ, Ft Lauderdale, FL 33314 USA

来源：

QUALITATIVE REPORT | 2010年 / 15卷 / 04期

关键词：

Qualitative Methods; Qualitative Research; Qualitative Approaches; Business Research; and Management Research;

D O I：

暂无

中图分类号：

C [社会科学总论];

学科分类号：

03 ; 0303 ;

摘要：

Qualitative Methods in Business Research by Paivi Eriksson and Anne Kovalainen is a comprehensive, current, and compelling text discussing both qualitative research in general and nine specific approaches in particular. These include: case studies, ethnography, grounded theory, focus group research, action research, narrative research, discursive research, critical research and feminist research. The reviewer identifies the considerable strengths of this book, which include its attention to the writing process that differentiates qualitative from quantitative research, and recommends the book as a solid resource for both students and practitioners.

引用

页码：1012 / 1015

页数：4