NON-LINEAR RELATIONS IN A COMPLEX MODEL OF BUYER BEHAVIOR

被引：12

作者：

LAROCHE, M ^{[1
]}

HOWARD, JA ^{[1
]}

机构：

[1] COLUMBIA UNIV,NEW YORK,NY 10027

来源：

JOURNAL OF CONSUMER RESEARCH | 1980年 / 6卷 / 04期

关键词：

D O I：

10.1086/208781

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：377 / 388

页数：12

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