DETERMINANTS OF INNOVATIVE DURABLES ADOPTION - AN EMPIRICAL-STUDY WITH IMPLICATIONS FOR EARLY PRODUCT SCREENING

被引：29

作者：

HOLAK, SL

机构：

来源：

关键词：

D O I：

10.1111/1540-5885.510050

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：50 / 69

页数：20

共 69 条

[1]

ARMSTRONG JS, J MARKETING RES, V8, P114

[2]

Bauer R.A., 1960, DYNAMIC MARKETING CH, P389

[3]

Belk R. W., 1982, MARKETING THEORY PHI, P185

[4]

BELK RW, 1983, ADV CONSUM RES, V10, P514

[5]

BULKELEY W, 1982, WALL STREET J 0316, P31

[6] NEW PRODUCT SCENARIOS - PROSPECTS FOR SUCCESS [J].

CALANTONE, R ;

COOPER, RG .

[7]

CALANTONE RJ, 1979, J ACAD MARKET SCI, V7, P163, DOI DOI 10.1007/BF02721873

[8]

CASE J, 1983, TECHNOLOGY ILLUS DEC, V2, P53

[9]

CAVALIERE F, 1985, MERCHANDISING JAN, P76

[10]

COHEN C, 1982, ELECTRONICS 0210, P81