THE ROTTERDAM DEMAND MODEL AND ITS APPLICATION IN MARKETING

被引：22
作者：
CLEMENTS, KW [1 ]
SELVANATHAN, EA [1 ]
机构：
[1] UNIV JAFFNA,JAFFNA,SRI LANKA
来源：
MARKETING SCIENCE | 1988年 / 7卷 / 01期
关键词：
D O I：
10.1287/mksc.7.1.60
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：60 / 75
页数：16
相关论文
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