THE RELATIONSHIP BETWEEN BUSINESS MODEL AND PROJECT MANAGEMENT

This study aims to perform a bibliometric analysis between the relationship of the Business Model (MN) and Project Management (GP) topics. MN is a concept that has become popular among the areas of management and business, but considering the area of GP, it is noticed that the literature presents a restricted number of studies that relate these subjects. The methodological approach was based on the search for content and bibliometric analysis in the Web of Science database and considered the period between 2010 and 2014 for articles selection. The selection presented an initial number of 104 documents, which after being analyzed and passed through selective criteria, were reduced to 22 documents, all of them from periodicals. The period analyzed showed an increasing interest in the study of the theme, reaching a summit of publications in 2014. The periodicals with the most publications in this period were those that deal with energy issues and project management (International Journal of Project Management), both with 3 publications. The most researched areas were Business and Economics, Computer Science, Engineering, Environmental Sciences and Fuel and Energy. The studies demonstrate that there is a great opportunity to study the proposed theme and that there is no dominance of the subject in the journals identified in the research. Because it is a relatively new topic, the studies lack in-depth analysis of the topic and are characterized by being in an exploratory phase.