HOW THE ELDERLY PERCEIVE TELEVISION COMMERCIALS

被引：43
作者：
SCHREIBER, ES
BOYD, DA
机构：
来源：
JOURNAL OF COMMUNICATION | 1980年 / 30卷 / 01期
关键词：
D O I：
10.1111/j.1460-2466.1980.tb01770.x
中图分类号：
G2 [信息与知识传播];
学科分类号：
05 ; 0503 ;
摘要：
引用
收藏
页码：61 / 70
页数：10
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