Production of meanings and strategy: interfaces between organizational communication and business news

被引:0
作者
Laus Reis Gomes, Victor Marcio [1 ]
Andreoni, Renata [2 ]
Da Costa Diehl, Ceci [1 ]
机构
[1] Univ Catolica Brasilia, Brasilia, DF, Brazil
[2] Pontificia Univ Catolica Rio Grande do Sul, Porto Alegre, RS, Brazil
来源
CHASQUI-REVISTA LATINOAMERICANA DE COMUNICACION | 2018年 / 138期
关键词
decision; organization; strategy; discourse; system;
D O I
暂无
中图分类号
G2 [信息与知识传播];
学科分类号
05 ; 0503 ;
摘要
Based on a theoretical reflection, this work explores discursive relations between organizational strategy meanings produced in business news and in organizational communication processes. The concepts of strategy and decision, discussed in light of Niklas Luhmann's systems theory, are articulated with the content and process dimensions of strategy. This theoretical framework establishes and indicates that, in their self-referenced universe of meanings, organizational systems perceive business news and appropriate terms and practices that become part of their communicational processes, and thereby shape their organizational strategies. On the other hand, also in a self-referenced system, business news (re)produce meanings of terms and practices adopted by organizations.
引用
收藏
页码:317 / 330
页数:14
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