共 19 条
[1]
ALEXANDER RS, 1940, MARKETING, pCH16
[2]
BERNFIELD FM, 1947, DOMESTIC COMMERCE, V35, P20
[3]
BUCHANAN JM, 1952, REV EC STUDIES, V20
[5]
CONVERSE PD, 1952, ELEMENTS MARKETING, pCH10
[6]
DEAN J, 1951, MANAGERIAL EC, P405
[7]
DUDDY EA, 1953, MARKETING, pCH29
[8]
FAIRCHILD FR, 1939, ELEMENTARY EC, V1, P166
[9]
GINSBERG E, 1936, AM ECON REV, V26, P296
[10]
HAWKINS ER, 1950, THEORY MARKETING, pCH11