ADVERTISING AND MARKET CONCENTRATION

被引：48

作者：

GREER, DF ^{[1
]}

机构：

[1] UNIV MARYLAND,COLLEGE PK,MD

来源：

关键词：

D O I：

10.2307/1056065

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：19 / 32

页数：14

共 21 条

[1]

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[2]

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[3]

Chamberlin E., 1962, THEORY MONOPOLISTIC

[4] ADVERTISING MARKET STRUCTURE AND PERFORMANCE [J].

COMANOR, WS ;

WILSON, TA .

[5]

de Chazeau Melvin G., 1959, INTEGRATION COMPETIT

[6]

DOYLE P, 1968, OXFORD ECONOMIC NOV, P394

[7]

FELLNER W, 1949, COMPETITION AMONG FE

[8]

GREER D, 1968, THESIS CORNELL U

[9]

GREER D, TO BE PUBLISHED

[10]

HEFLEBOWER R, 1961, MANCHESTER SCH JAN, P79