Innovation in small and medium-sized tourism enterprises in Tyrol, Austria

被引:40
作者
Pikkemaat, Birgit [1 ]
机构
[1] Univ Innsbruck, Sch Management, Dept Strateg Management Mkt & Tourism, Univ Str 15, A-6020 Innsbruck, Austria
关键词
innovation; small and medium-sized tourism enterprises; hotels; alpine tourism; Austria;
D O I
10.5367/000000008785096601
中图分类号
F [经济];
学科分类号
02 ;
摘要
This paper deals with innovation and its determinants in small and medium-sized hotel enterprises in alpine tourism. After analysing the alpine tourism market and the characteristics of small and medium-sized enterprises with regard to innovation, the author describes an empirical study to investigate further the determinants of innovation in small and medium-sized hotel enterprises in Austria. The results reveal that the size and categorization of hotels as well as cooperation and knowledge networks positively influence innovation activities.
引用
收藏
页码:187 / 197
页数:11
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