KARPMAN'S TRIANGLE "VICTIM-PERSECUTOR-RESCUER" IN COVERING UKRAINIAN CRISIS BY SOCIO-POLITICAL MASS MEDIA

The article justifies the possibility of applying S.Karpman's psychological model of interpersonal relationships to the studies of political communication. After analyzing the role structure of participants of interaction within the framework of codependent relations, described by the so-called "Karpman's triangle", N.Legoshina shows that such a role model constitutes a powerful technology of influence on mass consciousness, including the influence through the formation of public opinion by mass media. The distinguishing features of this technology and the specifics of its application are discussed in the article on the example of mythologizing the image of Russia, Ukraine and the United States during the coverage of the Ukrainian events of 2014-2015 by the socio-political media.