The role of cultural diplomacy in international relations

Cultural diplomacy, as a cornerstone of public diplomacy, plays an important role in today's international relations, which are characterised by so-called culture shocks, and it should represent a decisive tool not only for transmitting culture and national values, but also for listening to what the cultures from the rest the world are saying to us. The main role of cultural diplomacy is to promote transnational dialogue between cultures and nations, especially between the West and the Muslim world. Cultural diplomacy, just like other new dimensions in diplomacy, is not exclusively controlled by nation-states, given that at present they are not the only actors on the international stage, since other non-state actors (civil society, NGOs, universities, academics, etc.) are playing an important role in this field. The aim of this article is to analyse the role of culture in modern diplomacy and its impact on relations between peoples and nations. It also attempts to focus on the positive aspects of the influence of culture on contemporary international relations.