The use of communication technologies to media literacy skills in elderly people

Increasing life expectancy creates great challenges and difficulties in a society that must respond uniform and global population aging. Our elders have aging "full of life" and many of their capacities are still to high performance. In this article we want to approach one of the principles of active aging, training throughout life, in particular the use and development of the skills and abilities to audiovisual media and technological resources. Thus, the results of a study on media literacy in adults and older Andalusian (Spanish) by quantitative and qualitative analysis of the use of Internet and media competence level of our elders, while they are collected describes some of the advantages that may incorporate ICT in the life of the mayor: interactivity, improved self-esteem, higher levels of social participation and improving intergenerational relations. In particular some of the data obtained from the questionnaire on media competence implemented during the years 2012 and 2013, the population of people over 55 living in the Autonomous Community of Andalusia (Spain) are analyzed. Results of the research project of the Andalusian (P10SEJ-5823) "The competence of the Andalusian audiovisual citizenship. Strategies of media literacy in the digital entertainment company". Among the sample older adult participants were collected both in university classrooms of higher (university programs for older PUMs) as people without any academic links.