Argos: Internationalization in an environment of armed conflict

被引：0

作者：

Furst, Sascha ^{[1
]}

Tascon, Juan David Penagos ^{[2
]}

Ramirez, Jhon Jairo Villa ^{[3
]}

机构：

[1] Univ Colombianas, Inst Virtual Comercio & Desarrollo, Bogota, Colombia

[2] Univ EAFIT, Escuela Ingn Antioquia, Ingn Adm, Medellin, Colombia

[3] Univ EAFIT, Univ Nacl Manizales, Ingn Ind, Medellin, Colombia

来源：

AD-MINISTER | 2008年 / 13期

关键词：

Internationalization Strategies; Corporate Social Responsibility; Armed Conflict; Colombia; Argos;

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

This case study illustrates how Argos achieved to become one of the largest cement and concrete suppliers of Latin America, in spite of the fact that some of its production facilities are located in armed conflict areas. For that reason, the company implemented various corporate social responsibility strategies to overcome the difficulties of operating in these areas. These strategies contributed to the consolidation of the company's operations under a single juridical and administrative entity, and facilitated the internationalization process to Central America, the Caribbean and the United States.

引用

页码：71 / 89

页数：19