STRATEGIC MODEL FOR UNIVERSITY PLANNING

被引：11
作者：
DOYLE, P
LYNCH, JE
机构：
[1] The management centre, University of bradford
来源：
JOURNAL OF THE OPERATIONAL RESEARCH SOCIETY | 1979年 / 30卷 / 07期
关键词：
D O I：
10.1057/jors.1979.152
中图分类号：
C93 [管理学];
学科分类号：
12 ; 1201 ; 1202 ; 120202 ;
摘要：
With limited resources and operating in a rapidly changing environment, universities need to formulate strategies for making the most effective use of these resources. This paper shows how modern portfolio planning concepts can be used for this task. A strategic model is developed for a British university and its use in evaluating existing courses, planning new ones and allocating resources is illustrated. © 1979 Operational Research Society Ltd.
引用
收藏
页码：603 / 609
页数：7
相关论文
共 19 条
[1]  
Ansoff H.I., 1965, CORPORATE STRATEGY
[2]  
BUZZELL RD, 1975, HARVARD BUS REV, V53, P97
[3]   DIAGNOSING PRODUCT PORTFOLIO [J].
DAY, GS .
JOURNAL OF MARKETING, 1977, 41 (02) :29-38
[4]  
DOYLE P, 1976, LONG RANGE PLANN DEC, P39
[5]  
Drucker P.F, 1975, MANAGEMENT TASKS RES
[6]   UNIVERSITY BUDGETS AND ORGANIZATIONAL DECISION-MAKING [J].
HILLS, FS ;
MAHONEY, TA .
ADMINISTRATIVE SCIENCE QUARTERLY, 1978, 23 (03) :454-465
[7]   MODEL FOR PLANNING TRANSITION TO EQUILIBRIUM OF A UNIVERSITY BUDGET [J].
HOPKINS, DSP ;
MASSY, WF .
MANAGEMENT SCIENCE, 1977, 23 (11) :1161-1168
[8]  
LARRECHE JC, 1975, MULTIATTRIBUTE FUNCT
[9]   FINANCIAL ADVERSITY, INTERNAL COMPETITION, AND CURRICULUM CHANGE IN A UNIVERSITY [J].
MANNS, CL ;
MARCH, JG .
ADMINISTRATIVE SCIENCE QUARTERLY, 1978, 23 (04) :541-552
[10]   DYNAMIC EQUILIBRIUM-MODEL FOR UNIVERSITY BUDGET PLANNING [J].
MASSY, WF .
MANAGEMENT SCIENCE, 1976, 23 (03) :248-256
12