COUNTRY IMAGE - HALO OR SUMMARY CONSTRUCT

被引：617

作者：

HAN, CM

机构：

来源：

JOURNAL OF MARKETING RESEARCH | 1989年 / 26卷 / 02期

关键词：

D O I：

10.2307/3172608

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：222 / 229

页数：8

共 23 条

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